MediaVisor

Site research, phone calls, emails, faxes, spreadsheets and grids—advertising operations can make your head spin. Where’s the time to focus on the big picture?

DoubleClick MediaVisor streamlines your media planning workflow so you can concentrate on campaign strategy and innovation. It is a comprehensive web-enabled tool for media planning, buying and campaign management—the operating system for all of your digital advertising.

MediaVisor automates, integrates and helps simplify time-consuming and costly processes like media plan development, RFP management and ad trafficking. It can:

• Dramatically reduce the time needed to plan, execute and analyse interactive campaigns
• Provide a single repository for advertising data (media placements, rates, timelines and creative specs) for easy access and internal consistency
• Simplify media planning workflow

Its intuitive interface is fully customisable so it fits your unique internal workflow. You can tailor a wealth of templates to meet your organisation’s needs.

MediaVisor’s integration with DART for Advertisers provides big benefits. It eliminates the headaches of campaign and billing reconciliation, with all data coming from one source. It reduces errors, discrepancies and billing time.

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